George Catlin, Vice President of Marketing

George Catlin brings over 15 years of marketing and advertising experience with 8 years dedicated to healthcare marketing to the WhiteGlove House Call Health management team. A native New Yorker, George's career began in account management for Christy MacDougall Mitchell (CMM) Advertising working on retail and trade accounts such as the Israel Ministry of Tourism, ERA Real Estate, Partnership for a Drug Free America as well as numerous other retail advertising and marketing accounts.

After 6 years working at CMM in New York, George moved back to Austin (He is a graduate of University of Texas at Austin). After a brief stint at Bozell Kamstra Advertising and Marketing, George co-founded Hilton Catlin & Beesley (HC&B) Healthcare Communications and helped HC&B become one of the largest healthcare marketing and advertising agencies in the Southwest with over $10 million in annual sales and $4 million in annual revenue. During this time, George led the strategic planning for HC&B's business to business accounts and was the architect for one of the most successful medical device launches in recent memory. His work for KCI's V.A.C. Therapy device helped propel the brand from 50 million in sales to over 1 billion in sales in roughly 6 years.

In addition to device marketing, George has extensive knowledge of marketing to the entire healthcare continuum and has worked on campaigns for diagnostics, providers, payers and in-vitro diagnostics.

About Us — Robert Fabbio — William Rice, M.D. — Mike Hancock — George Caltin